CID Marketing Communications team worked closely with Citibank before, during and after this year’s Euromoney event at the end of September to provide unparalleled communications support. In light of Citibank’s co-sponsorship for this year’s Euromoney Conference, the CID team progressively engaged the Egyptian media as Citibank’s partner. This included facilitating over 10 one-on-one interviews, supplying quality media content, and more. The event was a success with Citibank receiving a large amount of exposure across key media publications.