The Export Development Bank of Egypt (EDBE) recently issued its Annual Report for which it assigned CID to manage and produce for a second consecutive year. The report was developed with the objective of documenting the outstanding financial performance and major achievements of the bank during 2009-2010 as well as communicating the internal development undertaken by the bank and newly launched services.
CID’s role was twofold during this assignment. The team managed the content development to complement the bank’s goals and business strategy while working on the design concept to make sure it is aligned with EDBE’s new positioning, branding and corporate guidelines.
